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| 2009-05-23 register | login | ||
Friday's Farmers Market at Broadway VillageN E W SFor immediate release Date: May 22, 2009 Contact: June Hussey, media relations, 977-5133, junehussey@msn.com. Friday’s Farmers Market at Broadway Village Opening June 5th Indoor/Outdoor Market a Springboard to Continued Revitalization of Arizona’s Oldest Neighborhood Shopping Center Tucson, Ariz. (May 22, 2009) – New owners anticipate a strong turnout for the launch of Friday’s Farmers Market at Broadway Village, Tucson’s first indoor/outdoor farmers market, starting at 8 am on June 5th. More than 40 Southern Arizona vendors will showcase products--from locally-grown organic produce and grass-fed beef, to baked goods and Sonoran-style hot dogs--for five hours on the 5th, announced Randall Finfrock, managing partner for Broadway Village. Live music will be provided by Amber Norgaard. “We’ve received overwhelming support for the farmers market from surrounding neighbors,” said Finfrock, who is overseeing a three-year plan to restore and reposition the 70-year old retail landmark. According to Finfrock, the idea for a Farmers Market started to germinate after he listened to neighbors reminisce about the virtues of Broadway Village Market, closed now for 25 years. Back then, neighbors from Broadmoor, Colonia Solana, Sam Hughes and El Encanto neighborhoods could walk to Broadway Village to get a custom cut of beef from the butcher or sit down at the drugstore counter to indulge in a Cowboy Burger and Green River. In its heyday, Broadway Village was a neighborhood shopping center in the truest sense of the term. The long-term goal of Finfrock and his partners, including the DeConcini Family, is to bring back those glory days with an old-fashioned specialty grocery. In the mean time, he says the (more) Friday’s Farmers Market, continued weekly farmers market will help address the dearth of grocery services in the densely populated central city and will dovetail with the growing nationwide popularity of whole foods in general and farmers markets in particular. Tucson has certainly seen its share of growth in the farmers market segment, but some markets close for the summer, creating a timely opportunity for Broadway Village to begin offering vendors and shoppers a unique historical venue on a great shopping day. Vendors will be situated outdoors in numerous shaded breezeways and landscaped courtyards, as well as inside 6,000 square feet of air-cooled space previously occupied by Table Talk. “Vacant commercial space is an unfortunate sign of the times, but we’re turning lemons into lemonade by offering Tucsonans a great place to stop and shop on Friday mornings, catch a good cup of locally-roasted coffee and a pastry, and get a jump on weekend entertaining with some really great, fresh local products you can’t find in traditional grocery stores,” Finfrock said. Located at the southwest corner of Broadway Boulevard and Country Club Road in the heart of Tucson, Broadway Village is Arizona’s oldest neighborhood shopping center. Designed by Josiah Joesler and built by Tucson’s visionary developers John and Helen Murphey, Broadway Village has been undergoing a restoration under new local ownership since early 2008. It will celebrate its 70th year as a Tucson landmark this fall. Tucsonans with personal stories, photos or memorabilia relating to the early days of Broadway Village are urged to stop by the Broadway Village booth at Friday’s Farmers Market between 8 am and 1 pm on Friday, June 5th. The first 100 shoppers to stop by will also be eligible to receive a reusable shopping tote, compliments of Broadway Village. “There really is no other place in Tucson quite like Broadway Village, for its architectural and historical significance as well as its convenient location to Downtown, UA and venerable inner-city neighborhoods,” Finfrock said. “We welcome all Southern Arizonans to come out and enjoy this Spanish mission treasure.” Starting June 5th, Friday’s Farmers Market at Broadway Village will be open year round every Friday, from 8 to 1, at the southwest corner of Broadway and Country Club. For up-to-date information, join the Facebook group Friday’s Farmers Market at Broadway Village. # # # " |
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